Everyone talks about it. No one defines it. It’s extremely important when looking for a job, but what exactly is networking? I define networking as pursuing relationships and maintaining them on a professional level. Meeting new people, promoting yourself and creating connections are the building blocks to landing a job.
Important Things to Remember about Networking:
Take advantage of the 145 Million registered Twitter users – This statistic gives you a HUGE reason to be on Twitter. Your chances for networking with the right people go way up when you use Twitter effectively. Interact with future employers by using hashtags and retweeting their posts. Have a complete profile so employers can visit your blog and see your bio.
Success story: A Cronkite School student saw a retweet from Cronkite Student Life about USA Today looking for college life writers. She told them she would like to write for them and pitched her idea to them. The editor accepted it. She got published because of Twitter.
Overcome shyness – Being shy will only hold you back. Think of networking like dating. If you don’t put yourself out there, you’ll never meet your match.
Never feel like you have to apologize for asking for help. According to a CIO article, don’t see networking as imposing. See it as building relationships. You can learn a lot from a person just by having a conversation. And one day, you might be able to return the favor.
Go to events – Besides Twitter, the best way to find professionals all in one place is to go to a conference. ONA is both a conference and online journalism awards. It takes place in Washington, D.C., in October. If online is your field, everybody who’s somebody will be at this event. You’ll be guaranteed to meet people who have contacts in high places.
Organize yourself – Get into a routine when you meet someone new. Write his or her contact information down. Terry Lynn Johnson of PRSA suggests writing on the back of the person’s business card 1 – what you talked about and 2 – how to follow up with that person. Attach his or her business card to an index card and write more details about the person. File it away somewhere important.
Watch this informative video from Howcast about the basics of networking. It may be simple, but it refreshes principle ideas that everyone should know.